In recent years, google and major search engines have changed their search algorithm to put more emphasize on local business search. Different marketing agencies recognize this differently. You can call it local search or local listing. Local search/ listing is use of specialized internet search engine algorithm that uses specific geographic criteria for search based on location of user’s search device.

Local business listings and citations play a vital role in reputation, rankings, and revenue. That’s why it’s critical for business to include local listing in their overall marketing strategy.

Local listing includes offline and online publicity options. Examples for offline publicity includes yellow pages, advertising in the local newspaper, print marketing in the form of brochures and coupons, postal mail marketing, telemarketing, and local radio/television buys. All of these are still viable options in many industries. But while some offline avenues have become optional, Internet marketing is now a necessity for every single local business. We used different online directories, maps and business listing to boost business visibility in our local listing package.

We consult with you and based on your business model and customer reach we help develop specific list of online business listing that is beneficial to your business.

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